Pharmaceuticals
Pharma 2020: The vision Which path will you take?*
*connectedthinking
Pharma 2020: The vision
pwc
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*Table of contents
Introduction
A growth market Emerging opportunities Compound crisis External barriers to innovation Mixed signals The bill for every ill Washington blues Blurring healthcare boundaries Pay-for-performance Medicines for different markets Healthy habits and fab jabs Sticking to the rules What’s in a name?
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The need for a dynamic new approach
Access to basic research Pharmaceutical research Pharmaceutical development Regul
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